SendRec vs Loom
Loom is the market leader in async video, but it's US-hosted, closed-source, and locks AI behind a $20/user/month tier. SendRec gives you the same features with EU data sovereignty, full source code, and AI included on every plan.
How SendRec compares to Loom
| SendRec | Loom | |
|---|---|---|
| Data Hosting | EU (your choice) | US only (AWS) |
| Open Source | Yes (AGPLv3) | No |
| Self-Hostable | Yes (Docker) | No |
| EU Data Residency | Yes | No |
| Free Tier | 25 videos/month, 5 min | 25 videos total, 5 min, 720p |
| Paid Price | €8/month | $15–20/user/month |
| AI Features | Included (all plans) | $20/user tier only |
| Owner | Independent (EU) | Atlassian (US) |
What sets SendRec apart
EU Data Sovereignty
Loom stores all data on AWS in the US with no EU hosting option. SendRec lets you host in any EU data center, keeping your data under GDPR jurisdiction.
Open Source & Auditable
Loom is closed-source — you can’t inspect what it does with your data. SendRec’s full codebase is on GitHub under AGPLv3.
No Vendor Lock-In
Loom is owned by Atlassian, tying your data to their ecosystem. SendRec uses standard PostgreSQL and S3-compatible storage you control.
AI Included, Not Upsold
Loom charges $20/user/month for AI features like summaries and chapters. SendRec includes them on every plan, including free.
Detailed feature comparison
Recording
| Feature | SendRec | Loom |
|---|---|---|
| Screen recording | ||
| Camera recording | ||
| Camera overlay | ||
| Drawing annotations | ||
| Pause & resume | ||
| Recording countdown | ||
| Video upload | ||
| Desktop app required |
Sharing & Collaboration
| Feature | SendRec | Loom |
|---|---|---|
| Instant share links | ||
| Password protection | ||
| Link expiry | ||
| Email gate | ||
| Timestamped comments | ||
| Emoji reactions | ||
| Embeddable player | ||
| Custom thumbnails | ||
| CTA buttons |
AI & Transcription
| Feature | SendRec | Loom |
|---|---|---|
| Automatic transcription | ||
| Closed captions | ||
| AI summaries | All plans | $20/user tier |
| AI chapters | All plans | $20/user tier |
| AI title suggestions | All plans | $20/user tier |
| Filler word removal | $20/user tier | |
| Trim by transcript | $20/user tier | |
| Bring your own AI model |
Analytics
| Feature | SendRec | Loom |
|---|---|---|
| View counts | ||
| Completion funnel | ||
| Per-viewer engagement | ||
| CTA click tracking | ||
| View notifications |
Customization & Integration
| Feature | SendRec | Loom |
|---|---|---|
| Custom branding | Paid plans | |
| Custom CSS | ||
| Webhooks | ||
| Slack notifications | ||
| Nextcloud integration | ||
| API documentation |
Deployment & Control
| Feature | SendRec | Loom |
|---|---|---|
| Self-hostable | ||
| Open source | ||
| EU data residency | ||
| No telemetry | ||
| Data export | PostgreSQL + S3 | Manual download |
Transparent pricing, no surprises
SendRec
Open source. Self-host for free forever, or use the managed platform starting at €0/month.
- Free tier with generous limits
- Pro plan at €8/month
- Self-host option (always free)
- No per-seat pricing
- EU payment processing
Loom
Owned by Atlassian. Per-seat pricing with AI locked behind the highest tier.
Ready to switch from Loom?
Managed Platform
We host everything for you. EU servers, automatic updates, zero maintenance.
Try it FreeSelf-Hosted
Run on your own infrastructure. Full data control, your servers, your rules.
View on GitHub